BRANDING STRATEGY • WEB DESIGN
TRACY VO, M.D.
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Dr. Tracy Vo specializes in Obstetrics and Gynecology (OB/GYN) in Queens, New York. Her mission is to provide comprehensive and quality care to her patients.
MISSION-BASED DESIGN
Dr. Vo approaches women’s health by uniquely building relationships with her patients to provide holistic and comprehensive care. To embody this, we centered logo creation around the lavender flower, which symbolizes healing, tranquility, and virtue. Typography and color palettes were iterated multiple times before establishing a set that closely aligned with logo development.
I am currently working with Dr. Vo to create a custom website for her practice, with an estimated completion time of end of 2022.
